MMGY Global is an international advertising agency specializing in the travel and tourism industry.
Special thanks to Brooke Burge (Creative Director), Rick Dunn (Copywriter) and Chris Luckey (Producer) for partnering on the brand anthem video production.
MMGY Global
VISUAL DIRECTION
CREATIVE ASSETS
BRAND GUIDELINES
SOCIAL DESIGN
The Ask
From October 2021 to April 2024, I worked as an Associate Art Director at MMGY Global. During my time there, the company underwent a major merger, leading to new design requirements. As a result, I helped lead a team of designers responsible for creating a new internal brand for the agency.
The internal branding aimed to visualize a new understanding of travel– that it is a connecting force between people and businesses.
Brand Direction and Type Treatments
Visual Direction
Video Assets
Brand Anthem Video
Social Templates, Web and Print
Creative Deliverables
